11 Lessons on How to find clients
- Introduction (you're already on this one)
- Finding Clients Lesson #1: Targeted Referrals
- Finding Clients Lesson #2: Zero-line Item
- Finding Clients Lesson #3: The Client Sandwich
- Finding Clients Lesson #4: The Sneak Peek
- Finding Clients Lesson #5: Buy a cup of coffee
- Finding Clients Lesson #6: Get on a show
- Finding Clients Lesson #7: Your Up Level Skills
- Finding Clients Lesson #8: Brag About Your Clients
- Finding Clients Lesson #9: Are you priced right?
- Finding Clients Lesson #10: Who do you hang with?
- Finding Clients Lesson #11: Group Coaching for Leads
You are selling a service or product and want to have a system that continuously attracts clients and customers in a predictable way, right?
Can I share with you 11 of my top lessons to do so?
These aren't tips and strategies that are overplayed. These are pretty unique and work amazingly well.
Thanks to my good friend Mark Asquith for inspiring this series of shows.
Mark, is currently running a series of podcasts on his show The 7-Minute Mentor called 11 Podcasting Lessons To Help You To Become An Audio Influencer in Your Niche.
So how do you get more clients? I thought I'd create a series that does just that.
Over the next 11 episodes, I'm going to share with you my top lessons that are tactful, repeatable, and help you establish yourself as an expert so that you not only clients, but get your clients on a consistent basis to build that pipeline.
There are more freelancers and competition out there in the world than ever before and tactics that you see out there that worked last year, 3 and certainly 5 years ago, just won't work anymore.
Platforms like Upwork and Toptal and others are a race to the bottom. They force you to try and manipulate algorithms and compete with other people on the wrong thing. That's price.
And while these platforms have many companies and opportunities coming to them every single day, those companies are looking for one thing, the cheapest price possible.
What I believe, and with great reason since I did it myself, is that you can build a sustainable business providing services for clients without selling to hundreds and thousands of people.
You certainly do not need to be dropping your prices, racing to the bottom and spend tons of time trying to figure out an algorithm to stand out.
You can build a business that's built around your life and your dreams with a small number of carefully selected clients.
Then you can build a system that continually feeds into your pipeline so that you can build a predictable income.
When I say recurring income, most people, and maybe you as well, think that means providing a monthly service. It's not.
It means that you are selling a service or product that continuously attracts clients and customers in a predictable way.
So that's what I'm going to share with you over the next 11 episodes.
Lessons to build your business with a core type of client and attract those types of clients that you want to have more of.
They are all based on strategies and tactics that have worked for decades in business that I myself still use to this very day that has allowed me to build a profitable and sustainable client services business for close to a decade here in NY.
If you want more, then head on over to rezzz.com and subscribe. No one taught me when I started out, which is why I failed quite often, but I stayed persistent and share with you over at rezzz.com those tips and strategies that work in today's market.
Marketing for Freelancers
More episodes in this topic:
Social Media Marketing, is it worth it to do?
What social media platforms to spend time on?
How to get clients when I have no portfolio?
How to get the messaging right to attract customers?
Have advice for soliciting podcasters to be a guest?
Should I focus on SEO or Paid Ads to gain new clients?
Do you get any leads from your content? And what traffic acquisition methods have worked best?
When creating a new freelance service what’s the best way to send cold emails?
What is my second most successful lead generation tactic?
Why is an email list important for a freelancer?
What is the best way to attract larger clients?
How do you market your business to local clients other than attending networking meetings?
How do I pitch some big companies in my niche?
Imagine I was going to bring you $100k in revenue
How does a freelance web designer build a client profile when preparing their marketing plans?
How do you price your services on your site?
How important is branding?
What are some useful tools that you use?
What makes a great case study?
How do you turn the things I do into benefits?
How do you decide what to start blogging with if you’ve never blogged before?
How often should I write a blog post?
Should I put pricing on my website?
How to overcome objections people have about you?
What is the best lead generation strategy?
What is your cold outreach strategy?
How would you get into the corporate business as an independent professional?
What is the difference between warm and cold outreach?
How to answer objections and get clients to say “yes”?
How to grow with word-of-mouth marketing?
How to ask?
All my work has been word of mouth, how do I find work on my own?
How do you handle a good fit for you that doesn’t really fit for your marketing message?
What do you say when a lead comes to you from a bad experience with another freelancer?
What to say when a potential client says you are too expensive?
How do I find the time to create content for my business and what do I write about?
Is this going to get me clients fast?
What is the #1 business trend for 2019?
How to sell on Twitter?
How do you make it simple for a lead to sign?
Why did I move my business from Drip to ConvertKit
How do you sell strategy?
11 Lessons on How to Find Clients
Finding Clients Lesson #1: Targeted Referrals
Finding Clients Lesson #2: Zero Line Item
Finding Clients Lesson #3: The Client Sandwich
Finding Clients Lesson #4: The Sneak Peek
Finding Clients Lesson #5: Buy a cup of coffee
Finding Clients Lesson #6: Get Yourself On A Podcast
Finding Clients Lesson #7: Your Up Level Skills
Finding Clients Lesson #8: Brag about your clients
Finding Clients Lesson #9: Are you priced right?
Finding Clients Lesson #10: Who do you hang with?
Finding Clients Lesson #11: Group Coaching for Leads
Is Instagram a better vehicle for visibility? Sales?
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