Since Feb 26 in 2008, I’ve built my business without selling on Twitter.
I have no qualms about saying that Twitter is my home away from home.
Without Twitter, I’m not sure where I’d be right now to be honest.
I can attribute the growth of my business, my network of friends and colleagues, my clients, and you listening to this episode right now to the effort and engagement of my Twitter account.
But Twitter is never the first place that I go to thinking about sales.
This is the very first tip here. Engage on Twitter!
Twitter is the biggest cocktail party on the planet. People making small talk, making introductions, complaining, connecting with people with would’ve never done so 15 years ago.
There’s really no place online like it.
I’ve been down the rabbit hold of blasting my followers with links, resources, and a plethora of other tweets fully automated and guess what happened?
Absolutely nothing. Sure I would get a like or a new follower here and there. Aside from that, the actual natural engagement there is where the magic happens.
I shut off all my automation back in October of 2017 and everything, and I mean everything got better.
People started seeing my tweets more, the natural occurrence of thoughts and helpful shares became liked and retweeted more and more.
If someone likes or retweets or just mentions you on Twitter, you better thank them.
Don’t worry about getting the likes, worry about how you can reply to those that likes.
You’ve heard me talk before about my Sales Bot. It’s what I’ve built my business on when first starting out and still use to this very day.
Here’s the deal and why this is important.
There are about 8300 tweets every single second. That’s fast!
A tweet has an average lifespan of 18 minutes, which means that you have to be on top of things when they happen.
People complain all the time on Twitter with mentions of brands and/or people.
If you work with a certain platform, company, brand, or even person, and know that you can help solve problems that their customers have, it’s best to set up an alert for yourself than to spend your whole day on Twitter.
You’ve got work to do.
If you want my walk-through on setting up your own Sales Bot, jump onto my mailing list.
Be in it for the long game. Take it from me, I’ve tried experiments on all sorts of platforms including Periscope, Facebook, Snapchat, Instagram, Beme, Blab, and so many others.
Nothing works quick, you have to be patient and play the long game.
Relationships, that’s what it’s about. The success of a relationship isn’t what happens in the first week or month.
It’s the years that are built up from the ground of that relationship that defines the success.
Twitter is about relationships first and foremost and if you aren’t in it for that, then no tips or tricks or strategies on Twitter will work for you.
Marketing for Freelancers
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What social media platforms to spend time on?
How to get clients when I have no portfolio?
How to get the messaging right to attract customers?
Have advice for soliciting podcasters to be a guest?
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Do you get any leads from your content? And what traffic acquisition methods have worked best?
When creating a new freelance service what’s the best way to send cold emails?
What is my second most successful lead generation tactic?
Why is an email list important for a freelancer?
What is the best way to attract larger clients?
How do you market your business to local clients other than attending networking meetings?
How do I pitch some big companies in my niche?
Imagine I was going to bring you $100k in revenue
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How do you price your services on your site?
How important is branding?
What are some useful tools that you use?
What makes a great case study?
How do you turn the things I do into benefits?
How do you decide what to start blogging with if you’ve never blogged before?
How often should I write a blog post?
Should I put pricing on my website?
How to overcome objections people have about you?
What is the best lead generation strategy?
What is your cold outreach strategy?
How would you get into the corporate business as an independent professional?
What is the difference between warm and cold outreach?
How to answer objections and get clients to say “yes”?
How to grow with word-of-mouth marketing?
How to ask?
All my work has been word of mouth, how do I find work on my own?
How do you handle a good fit for you that doesn’t really fit for your marketing message?
What do you say when a lead comes to you from a bad experience with another freelancer?
What to say when a potential client says you are too expensive?
How do I find the time to create content for my business and what do I write about?
Is this going to get me clients fast?
What is the #1 business trend for 2019?
How to sell on Twitter?
How do you make it simple for a lead to sign?
Why did I move my business from Drip to ConvertKit
How do you sell strategy?
11 Lessons on How to Find Clients
Finding Clients Lesson #1: Targeted Referrals
Finding Clients Lesson #2: Zero Line Item
Finding Clients Lesson #3: The Client Sandwich
Finding Clients Lesson #4: The Sneak Peek
Finding Clients Lesson #5: Buy a cup of coffee
Finding Clients Lesson #6: Get Yourself On A Podcast
Finding Clients Lesson #7: Your Up Level Skills
Finding Clients Lesson #8: Brag about your clients
Finding Clients Lesson #9: Are you priced right?
Finding Clients Lesson #10: Who do you hang with?
Finding Clients Lesson #11: Group Coaching for Leads
Is Instagram a better vehicle for visibility? Sales?
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