In episode 180 - What is the structure of a weekly review, you learned my framework for performing a weekly review.
- Look back
- Look ahead
When I found that this framework worked for me, I started applying it to all reviews I did, including weekly, monthly and yearly.
I’d like to replace the monthly with a quarterly review. Also sprinkle in a daily review as well, but those I’m still working out.
Monthly Review Sessions
- Look back on the monthly.
Very much like the weekly review, I look back on the revenue, only this time, it’s the first thing I do. I’ve got a few different revenue streams into the business and I have certain goals for each.
Looking back on which stream brought in what revenue is important for the business to understand if I’m meeting the goals I have.
I’ve started only recently taking a review on the expenses during the month. Only just so that I’m not overly surprised at the end of the year and it allows me to curb and keep those $10 per month services under wraps.
Then I take a look back on the projects. It’s a quick look just to make sure that everything is moving forward. Really only because I tend to do these reviews the same day I’m doing my weekly review.
I have a monthly spreadsheet that I record the KPIs of the business to make sure the business is healthy and trending in the right direction.
- Look ahead
Similar to the weekly review, I look at the calendar month as a whole. I look for personal vacations or events, holidays, and anything that may throw priorities or projects off track that I need to be aware of.
This is when I review the longer term projects and the “some day” projects too. If the past month ended with finishing up one, or one is close to wrapping up, I’ll line up the next one.
I also review them at a high level to see if they are still important and/or needed. This is how I curb my distractions. If I have an idea, I put it in as a long-term project, and then let it bubble up later to make sure that it’s still relevant and important.
This is the hardest part because I really just go back to work.
Since I do my monthly review at the top of my weekly review, not at the first of every month. I allow the natural course of monthly review flow into my weekly review.
So once I’ve done my monthly review, made sure that all the ducks are in a row there, I dive right into my weekly review.
I put a recurring task in my task management tool, Todoist for the first Sunday of every month to do the monthly review prior to the weekly review, and that’s it.
Running your freelance business
More episodes in this topic:
What do you do when a crisis hits?
How to start building an email list as a freelancer?
How do you manage time wearing so many hats as a freelancer?
What software tools do you use for business? What is best?
How do you prevent, manage scope creep in your projects?
Do you schedule in time for exploring or reading articles online?
What is the best way to get income fast?
What happens if you can’t define a scope of work on a call?
What do I do first thing Monday morning?
How can I focus on my business when I’ve got a ton client work?
Do I have to be concerned with GDPR?
What are the tools and services that you use and would recommend to freelancers?
How do you have time for all that you do?
What podcasting gear do I use?
Does live chat bring you in business?
How do you followup with a lead after a proposal?
Did hiring a mentor really help you with starting up your business or your career?
What is my writing process
What is the easiest way to get a remote testimonial?
How do you determine a quality prospect?
How do you step away and actually take a vacation?
Are job boards reliable?
How to decrease the sales cycle or time to close?
How would you write a cold outreach email?
How to present different services that could potentially diminish your abilities in the minds of clients?
Should I bundle projects for clients or keep projects separate per client?
What product do you use for your business that you can’t live without?
What makes you stand out from other freelancers?
Do I drop this client?
How do I set a goal?
Do you meet leads and clients face-to-face?
How do I work “ON” my business and not “IN” my business?
What is the best structure for setting a goal?
How do you do a review of your week?
What do I say when a potential client says I’m too expensive?
What is activity based selling?
How to get more clients?
How to have a productive week?
Do you use a CRM for your business?
How do you choose the technology for your clients?
What is the structure of a weekly review?
What is the structure of a monthly review?
What are lead generation techniques to get me out of the feast and famine revenue cycle?
How do I know if I should buy a course?
What’s a polite way to tell existing clients you are raising your rates? And what is a reasonable percentage to go up?
How many email follow-ups should I send to a lead?
What do I do? I’m afraid to filter the tire kickers coming into my business because they are the only leads I have.
How to take the next step from contracting resource to solo business owner?
What do you think about Gutenberg? Schmutenberg!
How do I get better at sales?
How to overcome objections in sales?
How do I respond to an RFP?
How to respond to “I don’t need strategy, can you just do…”?
If you don’t have experience, how to you prove the quality without the education/experience?
How do you handle a client that has ghosted?
What do you ask during a sales call?
How to improve your sales process as a freelancer?
How to charge more as a freelancer?
How do you push past the imposter syndrome?
How do you segment your email list?
What to say when a client insists on adding something new?
What kind of content should I promote to potential clients?
Best of Season 3 - Get out of the comfort zone
Best of Season 3 - Building Relationships
S06 E12 - Undercharging, Targeting the Wrong Audience, and What You Should Do About It with Alex McClafferty
S03 Bonus - Tom McFarlin on Blogging, Balancing Work and Family, and Building a Business that Lasts
S09 E11 - Differentiation, Reputation, and Pivoting From the Top-Down with Peep Laja
S01 E11 - Kai Davis helping freelancers get more clients with outreach