One of the very first questions I ask my clients is: What do you want your website to accomplish? It’s simple, straight to the point, and surprisingly hard to answer. That’s because most businesses know they need a website, but they don’t know what they truly want to accomplish with it. The result is an …
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Web development is a process which takes an idea into reality. It is a process that can be tough, complex, and somewhat frustrating at times. Especially for those that are not in the web development space. This is because of the mixed messages that are presented to us each and every day. Has this ever happened …
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Have you ever heard of responsive design? It’s another one of those industry buzz words that I’d like to break down in this post. By the end, you’re going to know exactly what responsive design means and, more importantly, why you should care. Let’s get to it. What is Responsive Design? In basic terms, responsive …
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I bet you are focusing on your Facebook Page likes, or your YouTube subscribers, or your Twitter followers, or how many Pins you have, right? That’s great! Let me ask you something. Are you focused on getting more email subscribers? In the sidebar of your site do you have “Join Our Newsletter” and a place …
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Do you have a steady stream of visitors but not a lot of customers? People come to your site, but they never end up buying your product or booking your service. It’s the worst, right? In today’s post, we’re going to stop the bleeding. We’re turning those views into customers through proven conversion strategies. While …
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Unfortunately for you, as an online store owner, most people will leave your online store before they buy anything. Shockingly over 68% of people will come to your online store, add something to the cart, and then leave before complete the purchase. You may not realize exactly what this is costing you since you are …
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CMS, CSS, MySQL—huh? Have you ever sat down with a web developer to discuss your website, and had absolutely no clue what they were talking about? For all you could tell, they were speaking to you in some sort of advanced robot language, and the only thing missing were beeps. You want to discuss your …
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Everyone make mistakes. Oscar Wilde said it best: “Experience is simply the name we give our mistakes.” While experience is a great teacher, it’s more efficient to learn from the mistakes of others. With that in mind, here are 9 of the most common WordPress mistakes that I have seen site owners make when they’re setting up …
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I noticed that after the redesign of my site, my bounce rate increased. I somewhat expected it since I had significantly changed the look of the site to be more minimalistic. One glaring omission was that I removed my sidebar from the blog posts. I decided this for several reasons, the major one being that …
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