Definitive Guide to Start Freelancing Successfully

This article is going to give you everything you need to become a smart and successful freelancer. I’m not just going to show you how to launch your business, but to maintain it so you can create a sustainable freelance business.

It’s one thing to start freelancing, but in order to continue freelancing so that you can live the lifestyle you want, have the flexibility to be with your family, and work on the projects you want to work on, you need to be a sustainable freelancer.

Success and sustainability go together. Being sustainable means that you are not consumed by chasing future projects because you have bills to pay today. Being sustainable means that you are running a business that provides real value to your clients over and over again so that you get paid predictably. When that’s achieved then your success can be realized.

Some freelancers like myself view success as having a dependable foundation in place so we can step away from the keyboard to spend time with family. Some define success by being able to take a month off every year to work on personal projects. Some define success as being location independent so they can travel the world. Whatever success is for you, a sustainable business is the path to it.

I know about sustainability because it’s exactly what I built — from the ground up. It’s not easy, and this does take focus, drive and dedicated effort. But if you are committed, I know that you can start freelancing and be successful so that you live your dream. (I know, how very rah-rah of me.)

My path to success came with stumbles

Over 15 years, 8 of which have been full time, I figured out how to be a successful freelancer. Don’t get me wrong, I stumbled and crashed along the way. In fact, my first stint at freelancing full time lasted less than 2 years before I had to go back to the 9-to-5 grind. I have been freelancing full time since 2010, and this time I’m doing it the right way, the sustainable way. Have you hit a wall freelancing?

The tactics and tips I share in this article are not just for those starting their freelance career. It’s also you who maybe have hit a bit of a wall in your business. Maybe you feel stale or like you’re spinning your wheels a bit. I’ve been there and honestly, that’s when I started to figure all this out.

I learned all this so you don’t have to. I don’t want you to make the jump as a full time freelancer only then have to go back to working for someone else. Wouldn’t that suck?

There is a reason on why most people like you want to freelance, and that’s freedom. That needs to be your primary focus during all the hard work that’s coming your way. I’m here to make sure you’re one of the success stories in the gig economy?

There will be mindset shifts to be made and actionable takeaways within this article. Going through the motions won’t work (I know, I failed at it). Only a full commitment to this will produce the results of a sustainable freelance business with long-term clients (I know, I’ve succeeded at it).

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Want the stability of recurring revenue within your business? 

Not going to lie. It’s hard work. Putting the foundation in place to convert from a project-based freelancer into a recurring revenue partner with your clients will take a commitment of time and energy. There is no $9 ebook that’s going to teach you how to do this.

My goal was not to 10X my business and just stop. 10X-ing my business was a means to sustainability. Sustainability is a means for me to focus time and energy on my family, not the keyboard.

What is it for you? What is your ultimate reason for becoming a freelancer?

In this article I’m going to help you:

  • Identify your ideal client and the solution you are going to solve for them
  • Build in recurring revenue into your business
  • How to find long-term clients
  • Nurture existing clients and provide value to prospects

The Only Guarantee is Hard Work

Look, there are no guarantees here. If you give it an honest go, you’ll certainly be able to make a huge impact on your freelance business and be on your path to success. The choice is certainly yours to make. You can do nothing and stay on the path you are on, but I reckon since you are reading this there’s a piece of you that wants to change that.

If you are ready to commit to this and put in the work, I’ll give you everything I’ve got. It may get a bit hard and awkward at times. In order to get your business to that next level, getting uncomfortable is a great thing. I know because I’ve done it.

Want to spend time with your family? Want to be able to travel and not worry about what the business will look like when you get back? Want to be a digital nomad and see the world? Want to pick and choose each and every project you work on?

Being sustainable as a freelancer is the only way to achieve these goals.

Ready? Awesome, let’s get to it.

Step #1 of Building a Sustainable Freelance Business

Your Mindset

your-mindset

Without the proper mindset, none of the rest will matter.

If you are taking on most projects that come your way, either you’ve already built your business to your target market or you are like most freelancers.

My guess is the latter. So let’s change that around.

When working with clients as a freelancer you want to be able to be yourself. The reverse is true as well. Your clients should feel like they can be themselves.

Business is about people. It’s the people-to-people relationship that makes a business relationship successful.

Like any relationship, if two people don’t mesh on a personality level, then the relationship can’t be successful. This is even more true in small businesses.

I’m not suggesting that you go party with your clients on a Friday night and find yourselves stumbling in at 6am, but there should be a level of comfort where you are professional but not walking on egg shells around each other. You should be able to share how your weekend was, talk about your family, likes and dislikes if you choose to.

Work with companies that you want to work with and believe in what they do. I’m not talking solely about charities or religious organizations. It’s as simple as this: if you love sports or the outdoors, focus on trying to work with businesses in those areas. If you enjoy working on solving specific problems business have, seek out those businesses.

If you don’t like a certain industry, don’t work with those companies. It’s a hard thing to do sometimes because you may need the work and they are ready to hand you money. Guaranteed, it won’t be your best work and you won’t be proud to show it off. Especially if it contradicts what you stand for.

The easiest way to find out the type of people and projects you enjoy — and know if that’s profitable — is to look at your current client list.

Asking the questions within the worksheet and being willing to respond honestly and decisively to the answers is the first step toward attracting long-term clients.

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Step #2 of Building a Sustainable Freelance Business

Identifying The Biggest Pain Point

Identify Clients' Pain Point

Let’s say that you have to go to the hospital because you smashed your arm or are in so much pain that can barely stand. When you pull in, the nurse says “Take a seat, the doctor will be right with you.”

You are at a point where it doesn’t matter what the doctor does or gives to you. You are going to do anything the doctor says. You just want to feel better.

The doctor calls you in and asks you a bunch of questions, and then says, “Here take this medicine,” or wraps up your leg in a cast or gives you a few shots. You aren’t even questioning what he is doing, right? You just want anything and everything to take away the suffering.

Of course! That’s because you’ve never felt this sort of pain before and just want it all to go away.

This goes for your freelance clients as well.

Identifying a client’s biggest pain point will fall into one of these 3 buckets.

  • Bring them more in revenue.
  • Save them time.
  • Bring in revenue in a faster amount of time.

Figuring out which bucket your client falls into requires a bit of digging, but ultimately it will be in one of these three. Clients won’t tell you outright that they want to increase revenue 15% over the quarter from last year. It just never happens that way. They will usually say, “We need to redesign the website” or “The website isn’t working the way we like” and follow that up with bunch of “new things” they want to do with it.

It’s your job as a professional freelancer to continue to ask the question of “Why?”. You aren’t a laborer. You are the expert that your client hired you to be. You are selling yourself and your expertise. Jonathan Stark talks about this in his book Hourly Billing Is Nuts. You want to sell outcomes and benefits, not activities and deliverables.

Sit there all day with the client and continue to ask why until you can get to the root cause of their want.

“Why do you think you want to redesign the website?”

“Why isn’t the website working for you?”

“Why do you want to put an email sign-up form on your website?”

“Why do you highlight products on the homepage?”

It’s not easy to do. Clients tend to hold revenue numbers and flawed internal processes close to their hearts. It’s up to us as true professionals to find out the root cause of their wants, so that we can tell them what they need.

It may take asking up to 5 or 6 times, almost to the point of sounding like a small child responding to their parents’ requests. Sit in the silence and awkwardness of waiting for an answer. Allow the client to think and formulate the answer.

Eventually you’ll reach a point when the client will say something like “With the holiday season approaching, we want to position the online store to increase sales from last year.” BINGO! This client has fallen into the bucket of money.

Without digging deep into your client’s wants to discover what the client really needs, complete success will never be achieved.

The client has now defined success of the project. This allows you to make sure that above everything else, you need to increase sales from last year. The biggest pain point for the client must be attacked and accomplished.

This client also falls partly into bucket 3 as well. A redesign of a website is much more time-consuming that other tactics that can be leveraged with an existing site. So time is also saved.

If one client has this problem, chances are that some of your other clients have the same problem. At the very least there are other potential clients with this problem. If you can succeed in accomplishing this task for your clients, then it’s rinse and repeat for current clients and potential clients.

This scoresheet is designed to help you see if your solution is a viable recurring option for your business.

It’s one thing to provide a solution for a client. It’s another to provide a solution that you enjoy doing. It’s absolute gold to provide a solution that you enjoy and is repeatable. This worksheet will help you walk through your solution to see if it is worth exploring it as a part of your offering and services.

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Step #3 of Building a Sustainable Freelance Business

Chronic Pain = Recurring Revenue

Chronic Pain = Recurring Revenue

Take a look at the solution you are providing. Is this an on-going pain that the client will have? If the answer is yes, then you’ve built out recurring revenue.

This isn’t recurring revenue in the sense that someone will pay you $9 per month to do. Think bigger, much bigger! Think hundreds or thousands of times bigger.

Will you be able to provide the solution now, but then the pain will occur again? Do you have to measure and tweak the solution? Is there strategy and consultation behind your solution in an on-going manner solve the pain?

Some examples of these are: landing pages, e-mail/sales funnels, production graphics, content writing, conversion optimization, filming, photography, social media, and so on.

When you find out what bucket a client is in and are able to deliver a solution to them, try and think about it in an on-going, month over month, solution. The online world is always evolving, so businesses need to adjust with it in order remain successful.

Jane Portman, UI Breakfast

Identifying the chronic pain and solutions allows you to be really creative in your business offering as well. Jane Portman, of UI Breakfast provides creative direction and great design for developers and software companies. She’s identified their biggest pain point: design and strategy.

Developers often have extremely limited design skills, but they are well aware that design is a crucial part in successful software. Well-designed software will attract and keep users. This is their biggest pain point because they will need design for new features, new versions of the software, website, marketing materials, etc. on an on-going, month-over-month basis. And they also want to reduce churn from their business. Instead of hiring a full-time creative director, they can hire Jane instead.

Greg Hickman, System.ly

Ever hear of Infusionsoft? It is a complex marketing automation tool that is extremely hard to manage well. Greg Hickman has built his company around it. Companies hire him to build their marketing funnels and automation within their business. Businesses know the power and value of Infusionsoft, but it’s such a complicated piece of software, you would need to hire a full-time person just to manage it.

Greg saw a gap in the market and instead of hiring someone directly from Infusionsoft, he takes it to that next level and builds out a full marketing plan from an initial strategy session and then moves forward to implement and support it. He even shares his journey with his podcast on the Zero to Scale Podcast. His goal is to share with the world how he’s built his company from $0 to $20K per month in revenue.

Neither Jane nor Greg are ever competing on price because they’ve defined their own market. They’ve flipped the script to own a market that they’ve defined. They’ve identified the pain point of businesses, but realize that the solutions that they provide are also solutions that need to be constantly supported and adjusted each month.

Jane isn’t just a graphic designer. Greg isn’t just an Infusionsoft consultant. They have become partners with their clients. They continually show value and wins for their clients. Do you think their customers are going anywhere anytime soon? I don’t think so either.

Think about the solution that you have chosen to provide to clients. Ask yourself these questions:

  • How can I further focus the solution?
  • Can I focus on a specific part of my solution that businesses will always need but other parts vary?
  • Can I work only with a specific vendor? Software? Individual vs Team?
  • Can I provide expertise for strategy and consulting?
  • How do I become a partner with my client?
  • What position or role would I fill if I were working full time in my client’s business?
  • How can I package the solution to be ongoing, but reduce the risk to the client?

After you further focus your solution, then go grab the next prospect and try it out. See their reaction. Be upfront and honest with them in that you are offering a new service and think that their project is a great fit for it.

Then create a Google Drive folder and document everything that you do for that client. This way you now have every detail of the process you’re using to serve that client — and you can build a standard process from that process.

As you get more clients, these documents will evolve and you’ll find better ways to perform tasks as well as find ways to automate tasks. These steps will increase your profits with each new client.

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Step #4 of Building a Sustainable Freelance Business

Onboarding

Onboarding a Client

This is the most critical step of the process. Where most relationships start to fall apart is right after the contract is signed. There are certain expectations that the client has of you and you of the client. Sometimes, even after lengthy conversations, the expectations don’t match up.

Take a look at some of these astonishing statistics on customer retention from Kapow. Over two-thirds of clients will leave you if they feel that you aren’t even thinking about them. It’ll cost you up to 5 times more to acquire a new client to replace the one that just left. Onboarding is the easiest and most effective way to show your brand new client that you are thinking about them.

which-is-better

Having a proper onboarding sequence that the client goes through only takes 10 minutes to setup. It could either be a package you give to a client. Or even easier, an email sequence.

This process does two things very effectively. One, it allows you to explain what you need from the client immediately and when they can expect the first milestone to the project. Two, and maybe most importantly, it sets a tone that you are a professional and have a process and are not just a hired hand.

Remember they hired you for your experience and expertise. By digging in and addressing their biggest pain point you’ve already set yourself up as an expert who knows and understands the clients’ business needs.

Having a proper onboarding sequence positions you as an expert who knows your client’s business so well that you have a system in place to gather up all the information you need and outline exactly when the client can expect their first win — all within minutes of signing that contract.

This is the way to stand out from the crowd

Most freelancers do not have an onboarding process. However some of the best do. Paul Jarvis shows how he handles onboarding clients before they actually become a client. This is an effective way to have potential clients see how he works and if it’s something they aren’t comfortable with, they can move on.

Out of six people who went through the new process lately, five booked projects with me. The sixth didn’t read the part about me being booked four months out and couldn’t wait that long.

For those six people who went through the process, I saved hours and hours by not having to answer questions I’ve answered hundreds of times before or doing the “when are you free” dance. — Paul Jarvis, User onboarding: not just for HR and growth hackers

Jennifer Bourn of Bourn Creative shares onboarding and setting clear expectations for new clients. She talks on behalf of her agency, but everything she says holds true for a solo freelancer as well.

If it’s such a good thing, then why do most freelancers not do it?

It requires some upfront work, planning and understanding. It all stems from knowing exactly the type of client and projects you work on. You know what questions are asked most often, what sort of immediate information is needed to get the ball rolling — and most importantly — you can set expectations around when the very first win for the client will come.

Having a process like onboarding in place positions you as a professional, but also as an expert in the client’s business. Impressing new clients by anticipating their questions by answering immediately has a lasting effect. Save yourself some back and forth emails immediately and get started on the actual work.

This will result in:

  • Less time on the overall project
  • Less confusion because everything is clearly communicated
  • You get all the information you need upfront
  • You standout because you have a process and others don’t which results in more referrals

 

Time to take some action and stand out

Getting clients is always an objective as freelancers. Keeping those clients should be just as, if not more, important. Taking the time to put a process like onboarding in place is worth every minute of setup time, which really isn’t all that long to begin with.

Here’s what you do:

  • Go back to the past 5 clients you landed and see what the initial 5 emails consisted of.
  • Make note of every question asked of you and the client.
  • You should have now list of similar questions from both yourself and your client.
  • Then list out all of the bits of information you need to get from the client and write them out.
  • Create 5-8 emails with a bit of this information in each. Don’t overwhelm the client with too much in any one email.
  • Stagger out the emails over the course of a couple of weeks and you’ll have your onboarding sequence.

As a bonus for you, download the exact templates I use. In this template is the wording of each email, how far apart I space out the email sequence, the benefits of what each email are to you and the client. Drop in everything you found in the steps above and you have no stood above most other freelancers.

This can be fully automated with your email marketing provider. Whether you use Drip or Mailchimp or whatever, put this into a campaign and start sending your new clients through it. (I use Drip because I LOVE it. That’s an affiliate link directly to Drip, which means that if you decide to sign with them, it helps me offer more free content to you.)

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Step #5 of Building a Sustainable Freelance Business

Your Predictable Leads Process

Brian Casel states “Every interaction should be routine.”

This is something that I take very seriously within my business. Having a process (whether it’s an automated or a documented process) that is complete and predictable allows me to know that it’s done the same way every time to achieve the same result.

Make Your Website Work as Your Sales Team

Having my website working hard to be the home base for all prospective leads to goto allows me to know and expect certain things that a lead will see.

My blog answers just about any question that I’ve received multiple times from multiple clients in the past year. If more than one client asked me the same question, then I know there are more out there who have the same question. So it’s easy to put that into a blog post for the great G (Google) to find and serve up the answer.

These could very well be the same questions you put into your onboarding sequence as well. If someone comes to you with a specific question and you answer it for them, that’s a win for you and the lead. You’ve already started building up that trust factor.

Your website should serve as your sales team. It should be set up to receive leads and answer their questions. If they want to reach out to you further, it should be able to filter out the tire kickers and only let the qualified leads in. This can easily be done with a form with some questions. The best part of this sales team is that it works 24/7.

 

Just Like Your Prices, This Is Not Negotiable

You need to make outreach a huge priority. Like onboarding, most freelancers will not do this. Don’t just sit behind the keyboard and hope that the clients will find you. They won’t.

“Business doesn’t just come sit in your lap. You’ve got to look for it; or else you’ll fail” – Gordon Ramsay

Outreach is a buzzword for networking. Yup, freelancers need to network too. Time to get uncomfortable and awkward. When you get uncomfortable, you grow and your business grows.

broadcastNow that you have several posts on your blog it’s time to spread the word in a more proactive way to let folks know you are out there. It’s time to reach out to other blogs that have a bigger, but a similar audience yours and guest blog.

The biggest thing for me was podcasting. I wanted to get myself more known in the WordPress development space so I started a podcast about WordPress development. Bronson Quick and I began the podcast back in 2014. Later Tom Harrigan joined us and we’ve been doing WP Dev Table pretty irregularly ever since.

Even though we don’t stick to a schedule (Which we really should guys, c’mon!) people still ask us when the next show is. It has opened doors for me that I know wouldn’t have been opened by just sitting behind the keyboard.

The easiest thing to do is be a guest on a podcast. Hosts are always looking to have quality guests on the show. If you can add value to their audience, you’re in.

Same goes for guest blogging. Even though your blog is your home base, you can leverage other blogs to direct some of their traffic to your website through a guest post. Like guest podcasting, if you can add value to their audience (bonus points if you can get the blog conversions), you’re in.

Since you’ve gone through Steps 1, 2, and 3, it should be easy to figure out which podcasts and blogs to outreach to. And now that you’ve got some posts on your blog, you can come armed with proven value to the podcast and blog.

You can’t just ask to be on someone else’s podcast or blog because you exist. You need to relate to the person in a way that resonates with their audience. Kai Davis has an amazing free email course to tell you exactly how to email anyone and get a response.

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Step #6 of Building a Sustainable Freelance Business

Schedule

“Outreach sounds like a ton of manual work though, how can you automate it?”

Outreach is a lot of work, which is why most freelancers won’t do it. It does require a bit of nitty-gritty effort, but once you have a template to use (please, take Kai’s email course!) it takes a matter of 5 minutes to craft the email from then on.

Put it into your calendar to come up at regular intervals to do it. The first few times you may not get responses, so don’t be discouraged right away. After you send an outreach email, follow it up the next week with another email and then let it go.

Change things up a little bit in the emails to make it easy for them to respond. Things to keep in mind:

  • Keep it short (approximately 150 words)
  • Keep it valuable
  • Keep it gracious (thank them for the specific content they put out recently)
  • Keep it simple (give them only action to do; share, reply, etc)
  • Give them a specific action to take at the end (don’t leave it open ended)

Once you start getting responses, you’ll see what you changed up in the emails that worked. Rinse and repeat this with the others.

Here are some scheduling tips that will reel in clients and save your sanity:

  • Schedule in 2 or 3 outreach emails per month. Don’t send it to the same person within the same quarter. I track these on a simple spreadsheet.
  • Schedule in 30 minutes every single week to look at those blogs and answer questions in the comments of them. Provide value back to the community.
  • Schedule in 30 minutes every single week to search Twitter, Facebook, LinkedIn, Quora, Reddit, and any other forum/social website that has your target audience. Provide value back to the community.

By spending less than 5 hours per month, adding value into the community, you could land a $50,000 client. Sounds good, right?

Now that we’ve gone through the 6 steps to take your freelance business to the next level, I’m sure you have a flood of questions and concerns running through your head, so I’m going to squash them right now for you. I don’t want to hear any excuses.

Top Complaints from Struggling Freelancers

I need to make money NOW

Of course, we all do. However, if you take on anything and everything just to make some money you are racing to the bottom of the barrel. You’ll be competing on price with every average freelancer and get stuck in a scarcity framework, trying to stretch from projects to project.

There’s a certain mindset successful freelancers and businesses have. They know what they are great at and only do that kind of work. (See Jane and Greg’s stories below to see this mindset in action.)

If you are a brain surgeon and you don’t have any scheduled surgeries this week, you aren’t about to perform knee surgery, right? Instead you attend a neurological conference, write a research paper, or just play golf.

Because surgeons keep their focus on what they love and their specialty, it allows them to charge a premium. It affords them the power to continually leverage their skills in the marketplace as well as have down time. Think about it — when was the last time you heard a specialist say “I need to make some money now”?

When you specialize, it positions you as an expert because you continually study your specialty, you have experience in it, you understand the best practices, and so on. You understand the pitfalls and can navigate people around them. You understand the benefits and can guide people to them effectively.

Experts charge premium prices, which in turn increases their profits and makes them sustainable. Being sustainable allows you to provide a high quality service to your clients. You aren’t always chasing that next project because the bills are coming in and your invoice hasn’t gone out.

I don’t have any clients or I can’t find work

Do you know who your client is? Do you know what problem you are solving?

The answers to these two questions go a long way in getting clients. You will know where they are, how to talk with them, and provide them with the solution before they even give you their name.

The internet makes it so easy to find someone that you have a solution to their problems. With sites like Twitter, Facebook, and Quora, people love to complain about issues they are having. Just pop their pain point into the search and you’ll see plenty of folks ready to have their problems solved.

Never Have Any Time

I don’t have time or I work full time

I hear this quite often from freelancers. Working for someone all day then coming home and working 7-2am (or later) is hard. It requires immense dedication and energy.

I did this cycle for 3+ years until it got to a point where I was only sleeping 2-3 hours a night. That’s when I decided I was done warming someone else’s chair.

Be smart about it. Using your time wisely will go along way to getting yourself out of the 9-to-5. While you have a steady paycheck coming in, take that time and position yourself as an expert. Reach out to podcasts and blogs and see if you can be a guest and share your expertise to their audience, which should be your audience as well.

Looking back on this now, I wish I had taken the time for positioning myself rather than chasing down projects and oftentimes competing on price when I was still working full time. I was locked into a mindset I needed more clients to build up my portfolio.

I wish I would have told myself that I needed great long-term clients because my time is limited. Knowing that truth makes the transition to full-time freelancing is easier because you have the freedom to swap the 9-to-5 for some potential beach time. It was wonderful to make that move instead of saying, “Oh no, now I need more clients to fill the gap I just created by quitting.”

I don’t have a team (and I don’t want to manage anyone)

Me neither. Yup, I do everything myself. I can’t tell you how many times friends of mine have said to me, “Why don’t you hire someone?”

I was a development team lead when I worked full time. I managed more than I developed. Of course there were rewards in helping along younger developers hone their craft, but it honestly wasn’t me. I enjoyed being closer to the projects, the clients, and being able to provide creative solutions to their problems.

It’s so easy to get caught up in marketing, social media, building a team, sales, and so on. The information overload becomes overwhelming. Focus on what will move the needle for you today that you need to be doing, and just do that. The rest will come in due time.

Understand all the nooks and crannies of your business and then bring in tools and processes to streamline your business. Then when you’ve completely maxed that out, hire if you need to. I’m 6+ years into freelancing and I don’t have any employees — and I 10X’d my business.

My work is unique FOR EACH CLIENT or targets a very niche market.

Mine, too. I’m a web developer and all businesses have different requirements for their websites.

In spite of that, I know that no matter what e-commerce project comes my way, there are certain best practices to be put into place. There are certain tactics to implement to increase sales. There are ways in which to tweak the customer experience that I can apply to any project. This value built on my experience that I can bring to each and every client.Have your freelance business blast off

Look at all the custom work you’ve done in the past 3-6 months. What are aspects of the custom work that repeat for your clients time and time again? What are the common questions that your clients ask you?

These are your answers to the questions “What solution am I solving?” and “What are my client’s biggest pain points?” You are in business to solve these pain points for clients. Focusing on these and optimizing them over and over again is what will bring you residual income and 10X your business.

Why Most Freelancers Won’t Do the Hard Work

Freelancing in a sustainable and successful way requires work and commitment. If you put both in 110%, you’ll start seeing the results.

You really have two options:

1. Stay on the same path that you are now. Chasing down new projects, handcuffing yourself to your desk, and living in the feast or famine cycle.

or

2. Stand above all the others out there. Stop chasing down new projects, build relationships with existing clients that you enjoy working with, and build recurring revenue in your business.

Which one is it for you? Seeing as you made it this far, I’m guessing it’s #2.

Know who your ideal client is, provide the solution to solve their problem, build recurring revenue within your business, find long-lasting customers. Putting these foundational building blocks into your freelancing business now will set you up for success a little bit down the road.

Give yourself 2 years with this foundation, and you’ll have a successful freelance business that will start taking care of you.

You will have built your own freedom. You will be able to spend time with family, go away on vacation from time to time, live the lifestyle you want to — and your business will still be able to stand on its own while you are enjoying yourself.

I know this because I’ve done it.

Take action on everything in this article, then next month come back and share how much better your new clients are. If you commit to the work, you’ll start seeing returns in just one month. You will only get out of this what you put into it.

Now are you ready to start a sustainable freelance business? The better question is…are you ready to start living the type of life that you want to live?

/ Jason Resnick

Jason is a WordPress developer helping small businesses, design and marketing agencies achieve their goals by specializing in Ecommerce and increasing conversions. Learn more about him here.

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8 responses to “Definitive Guide to Start Freelancing Successfully

  1. Great post! Once you start freelancing, you need to stay successful. Here are 7 tips for success: https://www.hostgator.com/blog/2016/12/13/making-the-move-to-full-time-freelancing-7-tips-for-success/

  2. Hello Jason, Thank you for putting together such a practical and useful post. I will be incorporating many of your suggestions into my consulting business going forward.
    Kudos

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