Live In The Feast

Season 7 - Ideal Client

This season will bring on co-hosts who will be sharing how they have defined their ideal client.

If you are like most developers, designers, writers, and marketers, the traditional customer avatar that results in demographical is often not helpful when it comes to figuring out who your ideal client is. Knowing that someone is a 30 year old male, who's married, has 1 car, likes baseball, and runs a business with a team of 12, usually isn't the best way to figure out who you should be doing business with.

This season we'll have successful business owners sharing how they explored, unpacked, and worked through figuring out who their ideal client is. Each episode will have a strategy, tactic, or answer questions that you have on defining your ideal client for your development or design service so that you can stop being on that hamster wheel getting nowhere and build real profits in your business.