Season 7: Ideal Client
Season 7 will bring on co-hosts who will be sharing how they have defined their ideal client.
This season will bring on co-hosts who will be sharing how they have defined their ideal client.
If you are like most developers, designers, writers, and marketers, the traditional customer avatar that results in demographical is often not helpful when it comes to figuring out who your ideal client is. Knowing that someone is a 30 year old male, who’s married, has 1 car, likes baseball, and runs a business with a team of 12, usually isn’t the best way to figure out who you should be doing business with.
Each episode will have a strategy, tactic, or answer questions that you have on defining your ideal client for your development or design service so that you can stop being on that hamster wheel getting nowhere and build real profits in your business.
S07 E10 - Improving User Research and Asking the Right Question with Michele Ronsen
S07 E09 - Podcasting, Networking, and Relationship Building with Jason Resnick
S07 E08 - Empathy, Client Education, and How To Shift Your Ideal Client As You Grow with Kate Gilbert
S07 E07 - Meaningful Automation, Event Marketing, and Validating the Avatar with Paul Sokol
S07 E06 - Founder Market Fit, Starting With the Negative, and Figuring Out What You Really Want with Adam Clark
S07 E05 - Exit Interviews, Saying No, and Letting Your Interests Drive Your Business with Kaleigh Moore
S07 E04 – What To Look For In A Changing Market, and The Difference Between a Niche and an Ideal Client with Jessica Mehring
S07 E03 - Positioning Yourself For Your Ideal Client, and Nailing Your Messaging with Krista Rae Miller
S07 E02 - Creating Flywheels, Asking the Right Questions, and Reverse-Engineering Your Ideal Clients with Nathan Barry
S07 E01 - How Empathy Maps Can Help You Identify and Understand Your Ideal Clients with Jurgen Strauss